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News

13 February 2009: CKR Interactive Launches Recruitment Blog Solution for HR Community

In the Loop™ helps employers expand talent pools and communicate with
both current and prospective employees

CKR Interactive announces its launch of In the Loop™, a complete recruitment blog solution designed to improve the way companies communicate with both current and prospective employees.

Employers can customize the blog solution to meet unique recruitment and hiring goals and for specific audiences, such as recent college graduates or experienced professionals. The solution will help HR broaden its talent pools and keep those candidates continually aware of job-related information such as urgent hiring needs, recruiting events and the organization’s hiring process.

Most importantly, the tool makes it easy to promote an organization’s work environment and culture through the transparent and interactive communication style demanded by today’s workforce.

“Recruitment blogs have been growing in popularity for several years, but many of our clients just don’t have time to figure out how to successfully launch a blog of their own,” notes President Curtis Rogers. “In the Loop lets HR sidestep any technical headaches while allowing for the customization each client needs to bring to life the organization’s distinct personality.”

Clients who purchase In the Loop will also benefit from CKR Interactive’s training and guidelines for effective recruitment blogging practices, as well as ongoing support from account managers. The product also takes advantage of the latest trends in social networking, search engine optimization (SEO) and online communication.

Other key features and benefits include the following:

• Web-based product, available 24/7 with no software to install
• Secure, password-protected administrative access
• Ability to promote hard-to-fill jobs and encourage audience feedback/questions via user registration 
• Regularly updated feeds for most popular posts and most recent comments
• Search engine optimization (SEO) value through fresh, keyword-rich content, bookmarking, RSS feeds and external links to your corporate website and career site.

Ongoing reporting offers an analysis of the number of visitors a blog receives and where they came from, as well as popular entry and exit pages. The data can then be used to shape a company’s blog promotion strategy.


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